Author: Steven Wolpern
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Marketing Lessons From The Upheaval at Twitter (X corp), Reddit, and Threads
There have been many changes in the social media landscape this year, with Twitter (X), Reddit, and Threads all making headlines. Here is a quick recap of the saga and the marketing lessons you need to know for your business. TURBULENT TIMES FOR SOCIAL MEDIA 2023 has been a year of social media upheaval, with…
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5 Questions to Ask a Prospective WordPress Web Developer
Picking the right WordPress developer for your website project is daunting for most business owners. Many prospective clients describe being overwhelmed by unfamiliar jargon and options. They struggle with making an apples-to-apples comparison of the quotes they receive from vendors. We get it. Most of our team has been on the other side of things…
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Yes, your website needs a privacy policy
Having a privacy policy on your website is not only a customer-friendly thing to do, but an ever-growing body of laws also requires it. Not posting and following adequate privacy policies and practices could expose your business to fines, lawsuits, and bad press. The good news is that a service called Termageddon makes it easy…
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How to make your small brand look BIG
7 common mistakes small business owners make that hurt their brand and lower sales If you are a small or medium business owner, it can be daunting as a smaller fish competing in a massive pond crowded with much bigger fish. Many of our clients tell us they want to make their smaller brands look…
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WordPress 101 – A Primer on Using WordPress for Your Business Or Startup
Need a website for your business or startup? Learn how WordPress can give you an ideal foundation for your business website. WordPress is our top recommendation to anyone wanting to create a website for their business or startup. Why? Going with WordPress provides an ideal foundation for doing business on the web that is flexible,…
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Confessions of a Digital Marketer and Small Business Owner
We’re excited to launch our new blog as a digital marketing resource for startups and small businesses. Check back for a steady stream of tips, tricks and advice on social media, content marketing, SEO and more. But first, there’s a certain confession I’d like to make. I have a confession. We have largely neglected marketing…